1. Who is responsible for personal data?
The company is responsible for processing the personal data which is collected about the contact persons of Customers and/or Potential customers:
Cat AB, 556320-0277
Skvadronsbacken 64B, Sundbyberg, Sweden
+46 8 733 00 20
If you have any questions about The company´s processing of your personal data, please contact the data controller at Cat AB on:
2. The kind of personal data which will be processed:
The company processes the following personal information about contacts within a customer.
(b) Telephone number
(c) Email address
If The customer is a sole proprietor, we may also request the following information:
(a) The company´s organization number (alternativel your national identity number)
(b) The credit rating of your sole proprietorship
The processing of the above personal data is necessary for the Company to be able to fulfill the agreement that the Company has with the Customer. In the event this information cannot be processed, the agreement with the Customer cannot be fulfilled. The information will be collected from yourself and / or the Customer you represent.
The company also saves customers purchase history, i.e. information on purchased product, quantity, date and price.
2.2. Potential customers
The company stores information detailing the name, contact details and position regarding contacts at Potential Customers. The data is collected from trade fairs, customer visits, leads from suppliers / customers, Chat, website(s), contact forms and e-mail communication.
3. Purpose, legislation and storage time
3.1.1. Customers administration
Names and contact details are processed in order for the Company to be able to complete the order, deliver the goods to the Customer and to the agreement with the Customer. If the Customer is not an individual company, the processing is carried out with a balance of interests as a legal basis, where the Company’s legitimate interest is to be able to fulfill the agreement with the Customer and provide the Customer with good service. If the Customer is an individual company, the legal basis for the processing is that it is necessary for the Company to be able to fulfill the agreement with the Customer
The company’s organization number / national identity/VAT number are processed when issuing an invoice. The processing is carried out with a balance of interests as a legal basis, where the Company’s legitimate interest is to be able to determine the identity of the customer.
The above information is stored as long as it is required for the purposes stated above.
3.1.2. Return, warranty claims and product responsibility
The company stores information about the Customers purchase history as well as any correspondence and documentation with regards to the products that the Customer has purchased. Such documentation may contain the contacts name and other information related to the contact. The Company saves relevant documentation for as long as required to enable the Company to provide the Customer with qualified service after the purchase, as well as to handle any complaints, warranty claims and requirements under the Product Liability Act. The data is saved for these purposes with the aid of a balance of interests.
3.1.3 Direct marketing
The company may use your email address for direct marketing. Meaning the company may mail newsletters and offers of items and services which we look upon as relevant for your business via email.
Newsletters and proposals may be sent by email to sole proprietors and contacts of customers which are not sole proprietors for up to six years after The customers latest purchase. Many of the products got a warranty of 5 years and therefore we will keep the information for at least 7 years after closing the agreement.
Newsletters and direct marketing by email will cease if you choose not to receive them. You can choose to unsubscribe at any time. To unsubscribe, please contact the company on email@example.com, or use the unsubscribe link in our newsletters/emails.
The marketing has a balancing of interests as legislative background, in which The company´s rightful interest is to market our products, events and seminars.
In addition to the above, the company may process your personal data if it is necessary to meet a legal obligation that will be processed in accordance with an applicable law, or if The company feels they need to bring the matter to court.
3.2. Potential customers
The company will use the contacts information for marketing due to a balance of interests. The marketing consists of newsletters by email and proposals which we consider relevant for your business. Newsletters and direct marketing by email will no longer be sent if you unsubscribe.
You may choose to unsubscribe from newsletters and direct marketing emails at any time. To unsubscribe, please send an email to The company on firstname.lastname@example.org, or use the unsubscribe link in our newsletters/emails.
Your information will be stored as long as the company requires it for one or more marketing campaigns for which the information was collected, or as long as you do not unsubscribe. The marketing has a balancing of interests as a legal basis, in which the company’s legitimate interest is to market our products.
4. With whom may the information be shared?
The Company may transfer your personal data to courier companies in the event of emergency deliveries. These recipients are only entitled to process your personal data on behalf of the Company in connection with the performance of a service for the Company, e.g. to deliver an ordered item to the Customer. Some of your personal data can be forwarded to suppliers if there is a project or business case where you need support/advanced technical service or custimized products. The Company takes all reasonable legal, technical and organizational measures to ensure that your data is handled securely and with an adequate level of protection when transferring to or sharing with such selected third parties.
The company may also disclose your personal data to the government, e.g. the tax authorities, if we are obligated to do so according to the law. If the company or parts of the company is sold, the company may transfer your personal data to a potential buyer.
5. Transfer of personal data to third countries
Your personal data will only be processed within the EU/EEA area.
6. Legal rights
You have certain rights that you can assert against the Company. The following is a summary of theses rights. For complete information on your rights, please see Data Protection Regulation, Selections 3-5.
(a) Right to access / register extract. You have the right to receive an answer as to whether the Company processes personal information about you. If so, you have the right to information about e.g. what personal data is processed, the purposes of the processing, which external recipients will share your personal data and how long we will save your personal data.
(b) Right to data portability (sole proprietors only). If you are a sole proprietor, you have the right to request a copy of the personal data you have provided to the Company in a structured, widely used and machine-readable format. You also have the right to request that the Company transfer this personal data to another personal data controller. The right to data portability applies to personal data processed by automated means, which is based on your consent or on an agreement to which you are a party.
(c) Correction of incorrect data. You have the right to request that the Company correct incorrect or incomplete information about yourself.
(d) Delete of certain data. You have the right to request that the Company delete your personal data certain conditions, e.g. if the personal data is no longer necessary for the purpose for which we collected the personal data.
(e) Deletion of certain data. You have the right to request that the Company delete your personal data under certain conditions, e.g. if the personal data is no longer necessary for the purpose for which we collected the personal data.
(f) The right to complain about the handling of personal data. Under certain circumstances, you have a right to complain about the company´s handling of your personal data.
(g) The right to complain about the handling of personal data. Under certain circumstances, you have a right to complain about the company´s handling of your personal data.
(h) The right to limited processing of personal data. You have a right to limit the company´s handling of your personal data. If you, for example, have complained about incorrect personal data, you have the right to claim limited processing whilst the company investigates if your personal data is correct
(i) Complaints. If you have any complaints regarding the company´s processing of your personal data, you have the right to forward your complaint to The Swedish Data Protection Authority
(j) If you would like to make a request for register extract, data portability, rectification, deletion, objection or restriction, please contact the Company at email@example.com
7. Change of integrity policy